Academics > All Programs > Entrepreneurship
This program generally prepares individuals to preform development, marketing, and management functions associated with owning and operating a business.
Course | Credit Hours |
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MKTG 1130 Business Regs and Compliance This course introduces the study of contracts and other legal issues and obligations for businesses. Topics include: creation and evolution of laws, court decision processes, legal business structures, sales contracts, commercial papers, Uniform Commercial Code, and risk-bearing devices. Required textbooks and materials:
| 3 |
MKTG 2210 Entrepreneurship This course provides an overview of the steps in establishing a business. A formal business will be created. Topics include planning, location analysis, financing, developing a business plan, and entrepreneurial ethics and social responsibility. Required textbooks and materials:
| 6 |
Select ONE of the following courses: | |
MGMT 1100 Principles of Management Develops skills and behaviors necessary for successful supervision of people and their job responsibilities. Emphasis will be placed on real life concepts, personal skill development, applied knowledge and managing human resources.Course content is intended to help managers and supervisors deal with a dramatically changing workplace being affected by technology changes, a more competitive and global market place, corporate restructuring and the changing nature of work and the workforce.Topics include: Understanding the Managers Job and Work Environment; Building an Effective Organizational Culture; Leading, Directing, and the Application of Authority; Planning, Decision-Making, and Problem-Solving; Human Resource Management, Administrative Management, Organizing, and Controlling. Required textbooks and materials:
| 3 |
OR | |
MKTG 2010 Small Business Management This course introduces competencies required in managing a small business. Topics include: nature of small business management, business management and organizational change, marketing strategies, employee relations, financial planning, and business assessment and growth. Required textbooks and materials:
| 3 |
*12 minimum semester hour credits required for certificate |